Arsenal will continue to wear the Emirates brand on their shirts as the club signed an extension with the airline for a further five years in what is a club record sponsorship deal worth £200 million.
Arsenal have confirmed the signing of an extension to their sponsorship deal with Emirates worth £200 million, which will see the Gunners wear the airliner brand’s name on their shirts till the end of the 2023/24 season. The new Emirates deal is the biggest sponsorship agreement in their history, earning them £40 million per season in the five-year deal.
As football gets more competitive with each passing year, all clubs, especially the ones in the Premier League are competing financially as well to gain the best out of sponsors while they can. Arsenal, with this extension, are set to be one of the highest earners from shirt sponsorships in the Premier League.
Manchester United’s deal with Chevrolet is the biggest of all in the Premier League, with the Red Devils earning as much as £47 million each season. Arsenal’s new Emirates deal will slightly surpass Yokohama’s sponsorship deal with Chelsea, making the Gunners’ the second-highest earners in the country.
Other clubs could as well get into new deals with other sponsors in the coming months or for next season, for now, Arsenal have signed an excellent agreement with the brand — one which will financially boost the club’s prospects in the competing atmosphere of the Premier League.
Arsenal CEO, Ivan Gazidis spoke of his delight after the deal was signed, said, “Our shirt partnership is the longest running in the Premier League and one of the longest relationships in world sport. This mutual commitment is a testimony to the strength and depth of our unique relationship.”
“Emirates are again demonstrating their great belief in our approach and ambition, and their significantly increased investment will help us continue to compete for trophies and bring more success to the club and our fans around the world.” he added.
The Arsenal-Emirates connection is indeed the longest of the Premier League era so far. They first signed a deal with Arsenal in 2004, to acquire the naming rights for the new stadium as well to brand their name on Arsenal shirts starting from the 2006/07 season, and now are set to continue till 2023-24.
Arsenal have, before this new deal, signed an extension to their original agreement from 2004, which netted them £150 million over five-years, with the new agreement set to eclipse that amount. Emirates, however, will have their naming rights only until the end of the 2020-21 season, and Arsenal could be looking to extend that deal as well.